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Gerry Spence, How to Argue and Win Every Time

ISBN: 1559273321

Category: Business

Tag: Business & Investing


Posted on 2010-07-13. By anonymous.

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Gerry Spence, How to Argue and Win Every Time - (AudioBook)
Audio Renaissance | ISBN: 1559273321 | 1995 | MP3 | 82 Mb

Spense, a nationally known trial lawyer who has never lost a case, defended Karen Silkwood and Philippine First Lady Imelda Marcos as well as hardened criminals and "little guys" victimized by impersonal institutions. How does he do it? This thought-provoking, lively book shows that no magic or "charisma" is required to argue effectively, and that "power" as popularly conceived may actually be an obstacle to winning. Rather, Spense encourages readers to develop empathy; to relate to "the opposition" not as enemies but as fellow humans; to use fear as an ally; to understand and develop credibility; to find the "story" in every argument; and to learn when not to argue. The last section explains how to argue with lovers, spouses, children and co-workers. Spense's unconventional advice, interwoven with emotionally charged descriptions of cases he has fought, is helpful for anyone wishing to have a say in the boardroom, courtroom or bedroom. First serial to the American Bar Association Journal and Trial Lawyers Magazine; author tour.

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