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Marketing, 7th Edition

ISBN: 0072410752

Category: Uncategorized

Posted on 2017-12-31, by perica123.


Marketing, 7th Edition
Roger A Kerin | 2002 | Scan PDF (OCR) | ISBN: 0072410752 | 791 pages | 144 MB

This book continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty, whether the professor just wants a good textbook and a few key supplements or needs a top-notch fully integrated multimedia program.

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